The Better Road to Success
Ever wonder where Road to Success really is? I’ve been working a lot lately with people that I like and respect. It’s actually a choice I made a couple of years ago and at times I have questioned that decision, as I walked away from certain business opportunities, because of the people connected to them. I’ve learned that when you get those certain warning sounds going off in your head to TRUST IT and walk away.
So when I read Seth’s blog, added in full below, it struck a chord. It’s not as much about getting those people to do what you want, but about working in tandem -not having to discuss and contest every decision because both viewpoints come from the same basic goal and value set. Put those difficulties aside and you can just get busy -improving and promoting the business.
From Seth Godin’s blog-
The easiest way to get people to do what you want them to do…
is to start with people who want what you want.
Identify, organize and excite people who are already predisposed to achieve what you had in mind and you’re much more likely to have the outcome you seek. It’s far easier (but less compelling) than turning strangers or enemies into customers/voters/supporters/colleagues. Over time, an engaged and motivated base of followers is the single best way to earn more followers.
You used to be stuck with whoever walked in the door or opened your mail. Today, you change minds indirectly, by building a tribe that influences via connections to others.
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