Review of 2017 Wisconsin Governor’s Conference on Tourism


2017 is off with a bang and one of the fun events that the hospitality industry looks forward to each spring is the Wisconsin Governor’s Conference on Tourism. Here is a brief review of what we learned and experienced at this year’s conference. This year the conference was held at the Potawatomi Hotel and Casino, and per…

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2016 Wisconsin Lodging Conference

The 2016 Wisconsin Lodging Conference is right around the corner – November 6th through the 8th! It will take place in Oshkosh, at the Best Western Premier Waterfront Hotel. This year’s session topics will include the impact and strategy of combatting Airbnb and short-term rentals, finding and securing the proper workforce, and the ever-popular marketing…

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Google Trips – Organize Your Travel Easily

Google is continuously coming out with new technologies that make communication and organization easier and more convenient. Being organized and having a plan is vital to productivity in the workplace and when traveling, too. Enter Google Trips. In mid September, Google launched a new travel app called Google Trips, which helps the everyday traveler and…

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Understanding OTA Logic

For hotel and lodging owners, understanding OTA (online travel agency) logic, can be confusing and overwhelming. When it comes to choosing a position and strategic use of an OTA, you must first decide which customer segment you would like to reach. Understanding how OTAs work and what demographics each reach, will help you choose the…

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Membership Benefits At WH&LA

For new lodging property owners, one of the best actions you can take is to join a supporting hospitality association. WH&LA, aka. Wisconsin Hotel & Lodging Association, is the likely choice for resorts and hotel owners of Wisconsin. Starting as low as $175, independent property owners will find countless resources, support and a network of lodging owners just like…

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Wisconsin Innkeepers to Attend Governor’s Conference

LaCrosse Wisconsin map

WIGCOT (Wisconsin Governor Conference on Tourism) is an annual 3-day education and networking event for Wisconsin innkeepers, restaurateurs, community tourism officials, tourism attraction operators, state agency officials, tourism educators, and more. The event offers many breakout sessions that are very educational. WIGCOT is held March 15-17 this year in LaCrosse. If you are not already…

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Cool New Way to Manage Projects in a Hotel

trello on mobile

Looking for an easy, effective and forever-FREE way to manage projects in a hotel or resort? Introducing! A project management tool that works great for lodging owners, managers and small business owners as well as their employees. What can you do with Trello? You can: Track and manage your maintenance tickets Use for tracking…

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Digital Assets for Lodging – Keeping Your Guest Data Forever

Understanding Digital Assets for Lodging Lodging professionals are often frustrated when shopping for new Hotel Property Management Systems (PMS). Vetting the many systems can be very trying, but working through a checklist as described in this earlier blog can help you find the right system for your properties’ needs. Is it a plot against you…

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Independent Hotel and Resort Google Guide

Google is always changing things up, which has created the need for this “Independent Hotel and Resort Google Guide”. Last year, Google announced that many of their services are now offered as ‘Google My Business’. This group of integrated services is vital for independent hotels and resorts, and now, it’s a bit easier to navigate, too.…

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