Inbound Marketing
TGIF Friday Freebie The iPhone iPad Touch and more
Hello everyone, I usually don’t post on Fridays, but I came across this cute story and I couldn’t resist. It doesn’t exactly fit into the Social Energizer social media plan, so I decided to make another category – TGIF Friday Freebies. A place for the real light stuff. Everyone needs ‘light’ by Friday. I’m not…
Read MoreDispatches from Blogistan, A Book Review
Described in the subtitle as “a travel guide for the modern blogger,” Suzanne Stefanac’s book, Dispatches from Blogistan, is worth reading whether you are a blogger or not. This is not so much a how-to book as it is a why-to-blog book. The first two chapters offer a new take on the history of communications. And…
Read MoreU.S. Army Launches Social Media Handbook
Just a short post this morning. I found this interesting from our friends at Mashable. It’s a story of how the Army has created and is distributing a handbook to all army personnel and their families on how to handle social media. Mashable says that, “The new social media handbook provides additional tips and best practices,…
Read MoreChris Brogans- What is the Focus and Purpose of Your Blog
I was digging through some of my archives and came across this article from Chris Brogan, one of my favorite thought leaders in the social media arena. It is about the focus and purpose of your blog. Chris starts by suggesting that you, “Ask yourself that question: what is the focus and the purpose of my…
Read MoreOnline FREE, the new Tchochtke
Henry Ford once said, “The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed.” In today’s inbound marketing terms, this could be the new Holy Grail. Business owners successful at providing…
Read MoreKnow Your Customer’s Customer
One of the basic principles of customer satisfaction is to understand and know your customer’s customer. It is something so simple, and yet sometimes, marketing professionals overlook this. Instead they create campaigns that fit the marketing person’s profile or fancy better than they do the customer or the customer’s customer. Whether you’re selling to a company that…
Read More10 Easy Tips for Better Blogging
Crunch time? Does it always seem like you are wondering what to write? How do you build buzz needed to pull people to your site? Here are 10 Easy Tips for Better Blogging. No doubt about it, blogging takes time and dedication. The pay-off comes when you find a good-size community that interacts with your site…
Read More10 Steps to a New Business
Have you dreamed of owning your own business, but don’t know where to start? Have you started planning for your new business, but keep wondering if you’ve forgotten anything important? Check out the basic steps below to be sure you’re on the right track. Evaluate and Develop Your Business Concept 1. Do you feel passionate…
Read MoreEven Santa likes Social Media
It’s got to be good if Santa likes it. The phenomenon of social media continues into a Christmas-decorated living room near you. Social media are now part of celebrating Santa’s annual visit to children near and far. Mashable has just posted “9 Ways to Connect With Santa on the Web” so kids can get in…
Read MoreYouTube Rewind 2010 – The Top 10 List in Links
Here’s the top watched YouTube video mashup from this year. There is no doubt about the power of video in social media… and it’s fun, too. [youtube=http://www.youtube.com/watch?v=UFnXm6cjGwU&w=640&h=390] Could your video go viral? Viral videos are what many business people dream of when beginning their Inbound Marketing strategy, sometimes with unrealistic expectations. Ensuring that a video…
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