The 2016 Wisconsin Lodging Conference is right around the corner – November 6th through the 8th! It will take place in Oshkosh, at the Best Western Premier Waterfront Hotel. This year’s session topics will include the impact and strategy of combatting Airbnb and short-term rentals, finding and securing the proper workforce, and the ever-popular marketing to the Millennial. All of these topics are very relevant to today’s emerging challenges in the lodging and tourism world.
My favorite aspect of the lodging conference is the ability to catch up with my lodging friends and also to meet new people. Unfortunately, I will be out of the country this year and will miss the opportunity to see and visit with you there. Kit Sorenson, the Tourism Development Consultant, will be representing Social Energizer, LLC., and will be attending in my place. I invite you to drop Kit an email at Kit@socialenergizer.com and schedule a time to meet.
Over the past few years, Social Energizer has expanded our services to include Tourism Marketing for small to mid-size communities. We work with tourism commissions as their Marketing agency to build local brands and to guide them in investing their room tax dollars for the best return. Our long-term approach and seasoned perspective will help guide your tourism destination through the years to come!
We have recently helped Mauston build a brand for their community and have helped them position themselves to become a tourist destination in the future. Ask us how we did that!