Make People See Your ‘It’, A 5-Step Approach

Here’s a short story on innovation from Seth Godin that I’d like to share. It brings home what we do and why it matters. The sad, true tale of Otto Rohwedder Otto Rohwedder invented sliced bread. He focused, like most inventers did, on the patent part and the making part. The thing about the invention…

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Five Ways to Poke the Box

I just read Seth Godin’s “Poke the Box” and learned a valuable lesson. It’s okay to fail, actually it’s a good thing. I have to admit, I have been embraced by a “trying to be perfect” mentality from time to time in my life. Maybe even a little bit everyday. As usual Seth helps me…

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