Social Media
Howard Schultz’ Conversation With America -An Update
Social Energizer’s blogging goal is to bring attention to trends and issues that matter to small and medium-sized business owners. Although our intent is to be non-political, matters of national interest affect small and medium-sized businesses far more often than we’d like. That is why last month, in “The Coffee Party Anyone? Howard Schultz of…
Read More20 Entrepreneurial Insights for Success
Running a small business can be a lonely thing and getting good advice is key. Sometimes just knowing what’s worth pursuing or not is all you need. Sometimes it’s just getting started. Here’s a list of short and simple advice for entrepreneurs given by entrepreneurs. Establish a strong network –whether it’s friends or people you…
Read MoreWord-Of-Mouth Marketing Online –Equals Healthy Sales
Small and medium-sized business owners, you know how vital it is to the health of your business that you make a great impression with all of your customers, who then, of course, tell their friends. Plain and simple that’s word-of-mouth advertising. Undeniably, it’s the best way of introducing your business to potential new customers and…
Read MoreWisconsin’s Herb Kohl on Monopoly-Busting Google
This just in… Herb Kohl’s office released this press release yesterday. Below are excerpts from his Opening Statement Of U.S. Senator Herb Kohl For The Of Hearing, “The Power Of Google: Serving Consumers Or Threatening Competition?” “The basic premise of Google at its founding was that it would build an unbiased search engine — that…
Read MoreI Plus-one’d That Story, The New Verb
I’m predicting ‘plus one’ will become 2011’s new noun-to-verb crossover. A few years ago, it was ‘I googled it’. Today, it’s +1 –as a verb. Pretty soon you’ll be hearing, “I read that and ‘plus one’d’ it.” What is the new Google +1? It is sort of like the Facebook ‘Like’ button, but with a…
Read MoreThe World Media Awards: Why YOU Must Enroll
I was recently asked by Murray Newlands to support the World Media Awards coming up February 25, 2012 in San Francisco. I am often quite a skeptic and I try to look things over carefully (maybe it’s my german heritage upbringing and living in conservative Appleton, WI. And getting spam-scammed online recently). So I took…
Read MoreIt’s Self-Evaluation Time for your Website
As you know, your website is your online basecamp. It conveys the essence of your brand to your community and is the heavy-lifter for all of your online communications. If it lacks appeal, is unorganized, or just doesn’t work properly, it can lead to lost business opportunities, perhaps even business failure. So what have you got…
Read MoreIf Facebook Existed… A Mashup
Family and friends send some of the best material for the Saturday Morning’s Post to me. My niece, Heidi, in an email, initially sent this one. That’s how social media works, right? People you know, talking about things you find interesting –and then sharing it. I also find it interesting how many ways great Internet…
Read MoreThe Perils of Working At Home
Hi Everybody! Just a short little TGIF Friday Freebie for you today. I love working at home -most of the time. This morning was one of those times when you can’t help, but appreciate it, take the time to smell the roses and all that jazz. (Even though I do have five blogs that need…
Read MorePart Four – How do I know I’m not ‘spamming’? I’m just trying to promote my blog
Hopefully last week’s post didn’t make you stay awake at night wondering if you, too, were a spammer. When you leave comments on someone else’s blog how do you know it’s not spam? You can rest easy if you are leaving thoughtful comments on blogs that match or at least have something to do with…
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