Online Hotel Marketing

When it comes to online hotel marketing, Social Energizer can help you tackle the tough parts. Each solution has been researched, tested and chosen for features that will quickly help you make the most of getting online. You’ll be amazed at our focus on choices that let you work less, not more! • Online Booking Engine…

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15 Trending Travel Terms

Moving your hotel to an automated, online integrated system is a big step. Here are 15 Trending Travel Terms to help you with some of the new lingo. Property Management System (PMS) The application used by the hotel to control onsite property activities such as check in/out, folios, guest profiles, room status, requests, etc. PMSs…

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Additional Revenue Model for Hotels

Catalin calls this hotel strategy The Catwalk Concept. It is fundamentally an additional revenue model for hotels that uses the concept of sponsoring brands that may be used within the hotel. Excerpt from Catalin at Cain: “A branded hotel can take three specific steps to capitalise on this opportunity: First, conduct research to identify specific brands…

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Keeping Your Website Real

Posda Yum Kin sign

Recently, Chris, from Design4Real.net, and I ventured down to Posada Yum Kin Hotel in Tulum, Mexico to work on their next web update. It has been a little over a year since images and content throughout the website have been updated, so once again, it is time to refresh everything. Our trip went smoothly with…

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StringHub –Where Educators, Students and Startups Meet

Article first published as StringHub –Where Educators, Students and Startups Meet on Technorati. As a guest writer, Technorati published my first article last week, which is shown below. I found it a great compliment to be asked to write for Tehnorati. After all, Technorati, the very first search engine for blogs, is considered the gold standard,…

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Do Accountants Really Save You Time and Money?

Can you really save your company money with an accountant? Quite simply the answer is yes, if you take the time to find the accountant that best suits your company’s needs. When you find the best accountant for your business you will be saving your company not only money but also time. The ideal accountant…

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Cuckoo for Cacoo, Free Flow Charting for Entrepreneurs

It is always tricky envisioning how the various pieces of a startup business will fit together and interact. Cacoo (https://cacoo.com/) is a cool cloud-based application that can be used for project envisioning, flow charts and mockups. Cacoo offers free and reasonably priced product tiers that will fit into those very tight budgets. For entrepreneurs that…

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Howard Schultz’ Conversation With America -An Update

Social Energizer’s blogging goal is to bring attention to trends and issues that matter to small and medium-sized business owners. Although our intent is to be non-political, matters of national interest affect small and medium-sized businesses far more often than we’d like. That is why last month, in “The Coffee Party Anyone? Howard Schultz of…

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20 Entrepreneurial Insights for Success

Running a small business can be a lonely thing and getting good advice is key. Sometimes just knowing what’s worth pursuing or not is all you need. Sometimes it’s just getting started. Here’s a list of short and simple advice for entrepreneurs given by entrepreneurs. Establish a strong network –whether it’s friends or people you…

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Word-Of-Mouth Marketing Online –Equals Healthy Sales

Small and medium-sized business owners, you know how vital it is to the health of your business that you make a great impression with all of your customers, who then, of course, tell their friends. Plain and simple that’s word-of-mouth advertising. Undeniably, it’s the best way of introducing your business to potential new customers and…

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