WordPress Lodging Websites – The Secret to Our Not so Secret Sauce

Wordpress graph

One of the most important decisions hotel and resort owners face is how to choose the infrastructure for building their websites. For the best success, we recommend sites be WordPress lodging websites. WordPress is a content management system (CMS) which allows people to create websites and blogs on an easy to manage platform and integrates with many online services like e-Newsletters, Google…

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Five Reasons to Create a Strong Lodging Website

1. Online Channel Conversion   2. Reduce Risk of 3rd Party Channels   3. A Strong ‘Virtual’ Presence    4. Controlled Marketing Environment   5. A Measurable Financial Asset   Over 80% of travel is now booked online, with 51.8% booked on mobile devices. These statistics are rising daily. It is vital that lodging owners understand the…

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New Website at Social Energizer!

New Website at Social Energizer

We’ve been working hard to update our website and it’s finally finished -and Live! Announcing a new website at Social Energizer! For the past few weeks, we’ve worked on describing who we are and what we do a little better. Content has been significantly revised. Our complex list of services have been simplified to make our descriptions more clear.…

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DNS Changer Malware Alert

You may not know this, but while you were surfing the net you may have downloaded a piece of malware called DNS Changer. If so, then tomorrow you may not be able to log onto the Internet. Here is an article from KVUE.com that explains why and how this happened quite well. Basically, there are…

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Keeping Your Website Real

Posda Yum Kin sign

Recently, Chris, from Design4Real.net, and I ventured down to Posada Yum Kin Hotel in Tulum, Mexico to work on their next web update. It has been a little over a year since images and content throughout the website have been updated, so once again, it is time to refresh everything. Our trip went smoothly with…

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StringHub –Where Educators, Students and Startups Meet

Article first published as StringHub –Where Educators, Students and Startups Meet on Technorati. As a guest writer, Technorati published my first article last week, which is shown below. I found it a great compliment to be asked to write for Tehnorati. After all, Technorati, the very first search engine for blogs, is considered the gold standard,…

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Word-Of-Mouth Marketing Online –Equals Healthy Sales

Small and medium-sized business owners, you know how vital it is to the health of your business that you make a great impression with all of your customers, who then, of course, tell their friends. Plain and simple that’s word-of-mouth advertising. Undeniably, it’s the best way of introducing your business to potential new customers and…

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Wisconsin’s Herb Kohl on Monopoly-Busting Google

This just in… Herb Kohl’s office released this press release yesterday. Below are excerpts from his Opening Statement Of U.S. Senator Herb Kohl For The Of Hearing, “The Power Of Google: Serving Consumers Or Threatening Competition?” “The basic premise of Google at its founding was that it would build an unbiased search engine — that…

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I Plus-one’d That Story, The New Verb

I’m predicting ‘plus one’ will become 2011’s new noun-to-verb crossover.  A few years ago, it was ‘I googled it’. Today, it’s +1 –as a verb. Pretty soon you’ll be hearing, “I read that and ‘plus one’d’ it.” What is the new Google +1? It is sort of like the Facebook ‘Like’ button, but with a…

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The World Media Awards: Why YOU Must Enroll

I was recently asked by Murray Newlands to support the World Media Awards coming up February 25, 2012 in San Francisco. I am often quite a skeptic and I try to look things over carefully (maybe it’s my german heritage upbringing and living in conservative Appleton, WI. And getting spam-scammed online recently). So I took…

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