When I was young, my grandmother and grandfather owned and ran a small resort in Northern Wisconsin. I remember her notifying the nearby Visitor’s Information Center on Friday evenings when they had open, unsold cottages. It was a friendly conversation that was often repeated just before the cottages ‘turned-over’ for the next weekly rentals. These phone calls often resulted in new guests and increased occupancy for the resort. 

The days of putting up a sign and then advising the local Visitor’s Center of your hotel’s availability just isn’t enough anymore. To survive you’ll need to realize that hotel marketing . . . → Read More: Your Guide to Selecting a Hotel Property Management System